Before improving a journey, you must understand the current experience. This lesson teaches you how to gather data and visually map how users interact with a product.

Key topics include:

  • Identifying entry points and key interactions

  • Using research data: interviews, session recordings, analytics

  • Pain points and gaps: where users drop off or get frustrated

  • Mapping tools: Miro, FigJam, Lucidchart

  • Creating a simple current-state journey map

You’ll work on a real-world scenario, choosing a simple app (e.g., food delivery or e-learning), and draft the journey from user login to task completion. You’ll learn to annotate each step with emotional cues, potential friction, and insights.